While product photos on a plain white background can work very well for many uses, a black background with the product reflected below can give a more high-end, expensive, look to a product. Photographing the product on sheet of glossy black plexiglass / perspex / acrylic is a relatively cheap way to achieve this look.
A common effect used when photographing a product on black is a spotlight highlighting the product. The brightness of the area around the product compared to the darker edges of the image helps draw the viewer's eye towards the product.
While you might think this effect would be achieved by using a spotlight above or below the product, the technique actually relies on a reflection. In this article we'll look more at how to achieve this effect.Read the rest of this entry »